News Archives - Page 8 of 17 - Wilderness Land Trust

Join Our Team!

Employment Opportunity: Director of Marketing and Communications
Position Location: Western United States
Supervisor: President
Work Schedule: .75 FTE
Salary: $65,000 – $70,000 DOE

Benefits Offered by The Wilderness Land Trust
The Wilderness Land Trust offers a competitive benefits package including health, dental, and vision insurance, 401k plan, three weeks annual paid vacation, work from home or office schedule, and professional development opportunities.

Organizational Mission
We keep the Promise of Wilderness – by acquiring and transferring private lands to public ownership to complete designated and proposed wilderness areas, or directly protect wilderness values. Celebrating 30 years of protecting our nation’s treasured wilderness in 2022, The Wilderness Land Trust is the only national conservation organization solely dedicated to purchasing privately owned lands within federally designated wilderness and transferring them into public ownership to ensure the promise of wilderness for future generations. For more information go to: www.wildernesslandtrust.org

Summary of Position
The Director of Marketing and Communications is a member of The Wilderness Land Trust’s core management team, and reports to and is supervised by the President. Primary responsibilities include the development and implementation of a comprehensive, organization-wide, and strategic approach to marketing, communications and public relations with the goal of connecting with and engaging constituents to act on behalf of The Wilderness Land Trust. The position primarily serves to strategically plan and execute a marketing and communications program to achieve specific outcomes; and that is integrated with land acquisition and fundraising efforts. The position works with board and staff to contribute specific expertise to build a constituent-centered approach and marketing mindset to reach, engage and include target markets. Time commitment is 30 hours per week or equivalent to .75 FTE.

Ideal Candidate
The ideal candidate must have exceptional interpersonal skills, at least 4-5 years’ experience in marketing, communications, public relations or related experience, be very detail-oriented, a proven ability to travel and work alone managing marketing and communications activities in order to meet hard deadlines, a passion for wilderness conservation, a good sense of humor and enjoy working in a small, complex, non-profit environment

Essential Duties
• Lead strategist for all marketing and communications.
• Creates and implements strategic marketing, public relations and communications plans with specific strategies designed for target markets, partners and the public to meet specific measurable goals and outcomes.
• Conducts research to identify and describe target markets to determine which outreach tools or strategies will be most effective.
• Designs, implements and evaluates direct contact, engagement opportunities and other marketing strategies designed for target markets to achieve organizational goals.
• Designs and maintains current organizational written materials, website and social media platforms to promote The Wilderness Land Trust and permanent protection of federally designated wilderness.
• Consistently updates and analyzes the Trust’s social media and web presence, ensuring consistency with organizational core values, branding, voice and messaging for a positive, ubiquitous connection and engagement of core audience.
• Writes and places articles about wilderness values, threats and the unique role of the Trust’s Lands Program to counter those threats in partner organization newsletters, local and national publications.
• Contributes articles, blogs, posts, videos and presentations about wilderness values and the unique role of the Trust to heighten awareness and support of federally designated wilderness and to inspire people to seek The Wilderness Land Trust website for further content and information.
• Establishment and execution of a communications editorial calendar. This includes identifying content sources, developing and maintaining a content library and developing an organizational content approval process.
• Create and execute an internal communications guide to help Board members talk about the work of The Wilderness land Trust so more people connect with and support the organization.
• Provide editorial assistance for other departmental external communications as necessary.
• Manages and builds internal photo and video database to capture project, partner, human interest and environmental material to draft and promote compelling stories of the Trust’s work.

General Duties
• Manages operational expenses consistent with the current budget and budget resolutions.
• Manages and negotiates contracts for goods and services acquired, as they relate to the Marketing and Communications program needs.
• Keeps budgetary, financial and project records in a systematic manner using Trust protocols.
• Conducts business in a professional and business-like manner, consistent with the Standards and Practices promulgated by the Land Trust Alliance.
• Collaborates with staff on special events, Board meetings, site visits and program activities.
• Manages consultants and contractors as needed to achieve program goals.
• Furthers the goals and mission of the organization.
• Communicates fully with other staff and Board Members.
• Represents the Trust in a professional manner at meetings, gatherings and in social settings.

Job Qualifications
• Bachelors’ degree in digital media, marketing, communications or related field.
• Must have at least 4 – 5 years marketing, communications, public relations or related experience.
• Excellent verbal and written communication skills, with ability to convey complex issues in a clear, thorough and timely manner using appropriate and effective communication tools and techniques.
• Ability to create and implement strategic marketing plans to achieve results in a timely manner.
• Ability to track and analyze multi-media results on a regular basis.
• Computer literate, proficient with and knowledgeable about social media, Microsoft software applications, Adobe Photoshop, database software and other online project management tools and resources.
• Highly motivated to work both independently and as part of a small team of five employees, with ability to establish and maintain positive working relationships both internally and externally.
• Ability to set priorities, develop a work schedule, monitor progress towards goals and track details, data, information and activities.
• Demonstrated commitment to business practices aligned with the values of the Trust and environmental issues, specifically wilderness preservation.
• Honors principles of justice, diversity, equity and inclusion.

Physical/Other Requirements
• Extensive travel, as needed.
• Occasional weekend and evening work, as needed.
• Work location requires reliable internet, cell phone service and convenient to a commercially served airport.

The Wilderness Land Trust is an equal opportunity employer who strives to increase access to opportunity, equity, inclusion and justice in all elements of our hiring processes and work. We recruit, employ, train, compensate and promote regardless of gender identity or sexual orientation, ability, age, race, sex, religion, creed, national origin, ancestry, citizenship, past, current or prospective service in the uniformed services, or any other characteristic protected under federal, state or local law.

Please submit a cover letter, resume and a sample of a strategic marketing and communications plan you created and managed to: brad@wildernesslandtrust.org

Applications will be accepted until June 30, 2022. The position begins August 1, 2022.

Marketing and Communications Position Description PDF

Mount Massive Wilderness Completed

May 19, 2022 – The Wilderness Land Trust (the Trust) transferred the last private inholding in the Mount Massive Wilderness to the United States Forest Service (USFS). The 20-acre Blue Lake property sits in the basin below the summit of Twining Peak east of Independence Pass and has the North Fork Lake Creek trail running through it. This property was vulnerable to mineral extraction and posed a significant threat to the surrounding wilderness.

The Trust acquired the property to remove this threat with the intent of transferring it to the USFS. With this transfer, the Mount Massive Wilderness, which includes Mount Elbert, Colorado’s highest peak, is now completely free of private inholdings and fully protected as wilderness.

“Our mission is to keep the promise of wilderness by acquiring private lands within them and transferring them to public ownership to become part of the surrounding wilderness,” says Brad Borst, president of The Wilderness Land Trust. “Our ultimate goal is to see every wilderness area free of private inholdings. The transfer of the last inholding in the Mount Massive Wilderness is a huge success for us and something to celebrate.”

The Blue Lake property is one of several parcels that the Trust has recently acquired off of Independence Pass. The group also owns the Spotted Tail, Panama, and Principal mining lodes, totaling 30 acres, near the Independence Townsite. With the partnership of the Independence Pass Foundation, these properties are ready to transfer to the USFS. That transfer will eliminate the last private land within the Pitkin County portion of the Collegiate Peaks Wilderness.

The Wilderness Land Trust was founded in 1992 by long time Aspen resident, Jon Mulford, and in the 30 years of its existence has conveyed more than 6,000 acres of formerly private land to the Forest Service and BLM in Colorado for permanent wilderness protection.

“It is very important to eliminate private land inholdings inside wilderness areas”, said Wilderness Land Trust Board Member Sara Shaw of Basalt, “because if the lands remain private land they can be developed with mineral exploration, mountain cabins and access roads which can severely compromise the solitude and natural values of wilderness, and harm wildlife.”

The Wilderness Land Trust is the only charitable organization in the nation focused solely on acquiring lands within in wilderness, wilderness study areas and proposed wilderness, and conveying them to the public for permanent wildlands protection. “Wilderness is critical to the protection of fish, wildlife and plant communities, water flows, clean air, climate stability and preserving places where the public can enjoy wild land”, said Borst. “We love the opportunity our work presents to conserve wildlands for future generations”.

Aspen Times May 17, 2022

Last island of private land in Mt. Massive Wilderness purchased and transferred to Forest Service: Site located along popular trail on east side of Independence Pass (by Scott Condon)

Read Article

Ray Hohenberger Joins Board of Directors

May 13, 2022 – The Wilderness Land Trust is excited to welcome Ray Hohenberger as the newest member of the Board of Directors. Ray is a retired attorney and currently resides in Ohio with his wife Beth.

When Ray was a teenager, he and his sister would pile in the family car with his parents and grandparents and head for the hills, literally. His dad loved to take family trips, driving west from Ohio until they landed in places like Yellowstone, Grand Tetons, Glacier and Grand Canyon National Park. From very early on, he realized these places were special.

Ray and Beth enjoy hiking and wildlife viewing. During his hikes, Ray says he’s observed black bears, bighorn sheep and a red fox, just to name a few. He really enjoys seeing wild animals in their natural setting. Over the years he’s seen just about every large mammal, except for a mountain lion. Ray and Beth are thankful that their love of hiking and wildlife viewing has passed down to their three daughters and families.

As a longtime supporter of The Wilderness Land Trust, Ray understood that private inholdings were a fact of life. He was immediately drawn to the Trust because it was buying those inholdings and protecting them, filling the holes in our nation’s wilderness.

Ray says he is both honored and excited to join with the board and staff of The Wilderness Land Trust as we all work to protect as much of America’s wilderness areas as possible. Board member, Sarah Shaw, remarked that “Ray’s love of wilderness and wild places combined with a successful career in law made him a shoe-in for the board. We’re excited to have him join us as we look toward the organization’s next 30 years.”

Iconic Eastern Sierra Landscape Permanently Protected

April 22, 2022 – The Wilderness Land Trust has transferred a 49-acre mining claim in Lundy Canyon in the Eastern Sierra to the Inyo National Forest for permanent protection. This high-priority property is part of the iconic view from a popular hiking trail into the upper entrance of Lundy Canyon. The Trust has now protected the property from private development to conserve Mill Creek, safeguard wildlife habitat and ensure recreational access with protected views for the public.

Valley views at Upper Lundy Lake in the Hoover Wilderness, CA

The Trust partnered with the Mono Lake Committee and Eastern Sierra Land Trust to educate the public and raise the funds needed to purchase and then transfer this property to the Inyo National Forest.

This Upper Lundy Canyon property is now a part of the Inyo National Forest and Hoover Wilderness. The property protects dramatic vistas and vital habitat for endangered Sierra Nevada Bighorn sheep. It is located just east of Yosemite National Park and west of Mono Lake in Mono County.

“The protection of Upper Lundy Canyon provides unfettered and iconic views from the Lundy Canyon Trail, a favorite Eastern Sierra location for local hikers, native wildflowers and wildlife,” says Aimee Rutledge, vice president and senior lands specialist, The Wilderness Land Trust.

“There’s a reason that the Inyo National Forest marked this inholding as a high-priority for acquisition – it’s a spectacular and special place. The collaboration between ESLT, The Wilderness Land Trust and the Mono Lake Committee to protect this gem is an example of what can be accomplished when we work together”, says Kay Ogden, ESLT’s Executive Director/CEO.

“We are pleased that this partnership effort has made this old mining parcel a part of the Inyo National Forest. Like a final piece of a jigsaw puzzle, this retired inholding completes the protection of a spectacular part of Lundy Canyon including scenic mountain views, critical Bighorn Sheep habitat, and prized watershed and recreation values,” says Geoff McQuilkin, Executive Director of the Mono Lake Committee.

The Trust is grateful to its supporters, the Sam Dietrich family and Mono Market, and its partners at the Mono Lake Committee and Eastern Sierra Land Trust for helping to protect this critical landscape.

Protecting the Mount Baker Wilderness

Morning valley mist in the Mount Baker Wilderness

April 8, 2022 – The Mount Baker Wilderness is named after the fourth highest summit in the state of Washington – the iconic 10,778 ft. Mount Baker. This beautiful and rugged mountain range in the North Cascades is lush with wildflowers, huckleberries and blueberries in the summer months to support a rich habitat for bears, elk, mountain goats and deer.

In 2018, a 38-acre property within this designated wilderness was donated to The Wilderness Land Trust to safeguard its extensive natural resources. We have been working diligently to get the property ready to transfer to public ownership ever since.

The first step was to remove an old cabin on the property. This demolition took many trips to the property and the hands of many dedicated volunteers, a process that was generously supported by the previous landowner.

However, the property was still not ready for transfer because the land was also protected by a conservation easement. The United States Forest Service (USFS) cannot accept title to a property where others hold a right. In this case, the Whatcom Land Trust held a right to the property through the conservation easement.

With the help and creativity of the Whatcom Land Trust and the USFS, we found a path forward and resolved this issue.

We are so pleased to share with you that this property has now been officially transferred to the public for permanent protection as part of the surrounding Mount Baker Wilderness. Sometimes it takes several years and many steps before we can transfer an acquired property. In this case, the process took about five years, but was well worth the effort, don’t you think?

Please visit the Washington state projects page on our website for more information on our work in the Evergreen State.

A steep granite cliff plunges into the deep waters of Alaska's inside passage.

Alaska “Fortress of the Bears” Wilderness Needs Protection

Comprising the largest intact temperate rainforest in the world, Alaska’s Tongass National Forest is a place filled with islands and salmon streams, where towering mountains sweep down into thick old-growth forest and granite cliffs drop into deep fjords Photo credit: Ingrid Ougland

March 25, 2022 – It’s been 30 years since The Wilderness Land Trust protected its first parcel of land. Nearly 25 years later we landed in Alaska, purchasing the largest remaining private inholding in the Chuck River Wilderness in partnership with the Southeast Alaska Land Trust. The 154-acre Windham Bay parcel was transferred to the public for permanent protection almost exactly a year ago.

Together we are now working to protect more wilderness in Alaska. The Kootznoowoo (Fortress of the Bears) and Chuck River Wilderness areas in the Tongass National Forest surround the Inside Passage waterway, connecting more than 2.2 million acres of public land. The size and connectivity of these wild lands filled with coastal rivers and rare muskeg wetlands provide a high level of resilience in the face of climate change that allow grizzlies, salmon, mountain goats, wolves and humpback whales to thrive. The Tlingit village of Angoon on Admiralty Island is home to more than 500 people. Several other rural communities, including the nearby village of Kake, depend on these wilderness areas for subsistence harvests.

Old mining equipment in the Chuck River Wilderness

Within the 2.2 million acres of public land, clusters of private lands left over from old mining camps exist, threatening the surrounding wilderness with the prospect of timber and mineral extraction as well as residential development.

The Wilderness Land Trust is now working to acquire two properties to prevent cabin development along Wheeler Creek and the Chuck River in the Kootznoowoo and Chuck River Wilderness areas, protecting the salmon, grizzly and black bears that call them home. When this work is complete, a total of 33 acres of new wild lands will be added to the Tongass National Forest and permanently protected from private development, safeguarding more than 2.2 million acres of public land they impact.

Please take the time to learn more about our work in Alaska and join our fight to save this extraordinary wilderness. If you’ve already joined our Alaska campaign, thank you for your support. We cannot do this work without you.

A Muskeg wetland in the Chuck River Wilderness. These wetlands tend to have a water table near the surface and the sphagnum moss forming in it can hold 15 to 30 times its own weight in water, making it an ideal habitat for a wide variety of plant and animal species.

A whale tail makes an appearance in Alaska

A common sight along Southeast Alaska’s inside passage.

More Protection in the Holy Cross Wilderness

From Hercules Lode looking at Fancy Lake in the Holy Cross Wilderness

March 11, 2022 – Today we closed on two more parcels in the Holy Cross Wilderness of Colorado. These properties, the Chance and Hercules Lodes, total 25 acres and are located on the southwest side of the wilderness.

I had the good fortune of visiting these properties with my cousin, who happens to live close by. Until that day, my cousin was unfamiliar with my job and so, as we hiked past the wooden Holy Cross Wilderness sign, I described the mission of The Wilderness Land Trust and why our work is important. I told her that, while the ground we were walking on is thought to have the highest level of land protection, there are actually significant holes in that protection.

When we reached the first of the two parcels, the flat, beautiful 5-acre Hercules Lode which runs along the east shore of Fancy Lake, my cousin was shocked.

“This is private property?!”

I explained that these pieces of private land are not only a threat because of the opportunities for cabins to be built, mines dug, trees felled. They are a threat because they siphon off resources otherwise used to manage the surrounding wilderness. Their mere existence degrades the integrity of the wilderness area.

The good news is, The Wilderness Land Trust has a way to remove this threat and make our wilderness areas truly protected.

We’ve been at it for 30 years.

In Colorado alone, we have protected more than 6,000 acres of private land and the innumerable acres of surrounding public land with our work.

And today, we can add another 25 acres to that number.

We are grateful for all of our supporters who make our work protecting wilderness possible. We truly couldn’t do it without you.

-Kelly Conde, Wilderness Land Trust Lands Specialist

View of Mulhall Lake from Chance Lode

Photo of Hercules Lode which runs along the east side of Fancy Lake in the Holy Cross Wilderness

Looking down on the southeast corner of the Holy Cross Wilderness on the hike to Chance Lode

Light snow on the ridge behind a lake, as seen from the Northern Lode property

More Protection for Wilderness in Colorado

A spectacular view from the Northern Lode property

Feb. 25, 2022 – Today, The Wilderness Land Trust closed on the Northern Lode property, a 10-acre parcel on the eastern side of the Holy Cross Wilderness in Colorado. The Northern Lode is a true wilderness inholding, meaning it is completely surrounded by federally designated wilderness and will automatically become a new addition to the Holy Cross upon transfer.

I visited this property on a crisp, sunny day last October. The parcel is a three-mile trek into the wilderness area and sits just south of the 13,000-foot Homestake Peak on a steep, scree-filled slope.

As with every project site visit, this trip was a combination of pleasure and work. I got to punch through the first snow of the season, scramble up rocky slopes and soak in rugged ridgelines. I also investigated the remnants of old mining pits just off the property boundary and checked off another step towards acquisition. This trip ended up being my last wilderness hike of the year, closing another season of mountain wandering.

So now, in mid-winter, this property sits close in my mind and makes its acquisition that much sweeter to me.

We are so grateful to all of our supporters for helping us continue this great work. To date, we have protected 6,086 acres in Colorado and are actively working on acquiring another 55 acres in this state. Please check out our current Colorado work online and stay tuned for more good news from across the western United States!

-Kelly Conde, Wilderness Land Trust Lands Specialist

The Trust Celebrates its 30th With a Successful Project Where It All Began

The view from the Copper Glance Lode property

The view from the Trust’s Copper Glance Lode property

Feb. 4, 2022 – In 1992, attorney Jon Mulford worked with the U.S Forest Service (USFS) on several small land transactions outside of Aspen, Colorado. Through this experience, he discovered that private inholdings within the boundaries of federally designated wilderness were posing environmental threats to the landscape and creating management issues for the agency.

This information inspired Jon to develop a plan to acquire private properties within the wilderness designation and turn them over to public ownership. His vision was a national wilderness preservation system free from the threat of human development.

On February 6, 1992, Jon founded The Wilderness Land Trust to fulfill his vision. Since that time, The Trust has acquired and transferred 514 properties totaling 54,110 acres throughout the west, including 6,077 acres in Colorado.

The Trust’s Copper Glance Lode property

As the staff lead for projects in Colorado, I am honored to announce the purchase of our latest inholding where it all started. The Copper Glance Lode is a 10.33-acre property in the Maroon Bells-Snowmass Wilderness. This parcel sits in the scenic Queens Basin and was part of the former Copper Glance mining operation. With the Trust’s purchase of this parcel, Queens Basin is now free of the threat of development.

This year, The Wilderness Land Trust celebrates its 30^th anniversary. I reached out to Jon Mulford and asked him for his thoughts. His response was simple, “Keep up the good work.” On behalf of our entire staff and board, we want to express how grateful we are to our supporters, project partners, agency staff and landowners who make our mission to protect wilderness possible.

Thank you Jon, for starting us on this journey. We promise to keep up the good work.

-Kelly Conde, Wilderness Land Trust Lands Specialist

Stay Connected